How to ‘Back Into Your Costs’

What you retail your garment for has everything to do with your brand. It is not what something costs you to make. For example, if something costs Chanel $30.00 to make and with landed duty paid, they are not retailing it for $135.00. They are retailing it for over $550 because they are Chanel, and […]

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License and Permits Needed to Start an Apparel Business

At The Cut, we know starting your own apparel business can be an exciting opportunity but you have to make sure you get all the permits and licences required to operate legally in your jurisdiction . Whether you are designing clothes, selling them online, opening a retail store or operating a manufacturing warehouse, it’s essential […]

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5 Tips to Writing Content for a Fashion Brand

Fashion marketing is often a visual explosion with every dress, shoe and fall collection needing its paparazzi moment. While beautiful photos are a necessity for feeding all your content platforms, don’t forget about the power of words for building a meaningful connection with your social media audience. Words, stories, ideas and emotions engage people in […]

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5 Must Watch Fashion Documentaries

When watching a fashion documentary it can be a fun challenge to figure out which is more colourful – the clothes or the people who make them. But the best fashion documentaries are also fascinating examinations of the complicated – and very hectic – world of style and design. Here are 5 that are a […]

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Art + Fashion – A Meeting Of Equals

  Ever since Salvador Dali painted a giant lobster on a skirt for Elsa Schiaparelli’s famed 1937 collection – and turned a black high heel shoe into an absurdist hat – contemporary art has been sparking the creative fires of contemporary fashion. Visual artists open brands up to new ways of interpreting their visual aesthetic. […]

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Tech and Spec Packs Explained

Production is one of the most challenging aspects of launching a fashion line. Learning how to properly communicate with your manufacturer is a crucial step in successfully developing your product and ensuring efficiency throughout the process. If you’re an emerging fashion designer, you may be asking, how do I accomplish this? The answer: technical and […]

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Student Profile: Syahidah Ismail

Syahidah Ismail is a full-time writer and runs her own style blog called Stylesyah, which she calls her “passion project.” Syahidah has always been interested in fashion; however, besides styling ready-made clothing, she didn’t know how to turn her style visions into a reality. Because of this, learning how to sew was always intriguing for Syahidah […]

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The Top 5 Fashion Terms Every Fashion Professional Should Know

When I first started out in the business, I acquired a job as a wardrobe designer for a nonunion sci-fi film. Right off the bat, I experienced difficulties understanding what everyone was saying. I quickly learned that the film business had a unique lingo all unto itself. As an example, I was expected to complete […]

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Fashion Trends for 2017

Liza Deyremjian, owner of The Cutting Room and fashion consulting firm FBA360, is no stranger to fashion trends. With over 25 years in the fashion and apparel industry, Liza has helped hundreds of fashion and lifestyle entrepreneurs build million dollar businesses, many of which have been featured in major publications and on national television programs such […]

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Fashion Illustration Tips for Beginners

As a fashion designer, illustrating is an essential part of the creative process. But if you’re a beginner and new to the world of fashion illustration, where do you start? Claudia Demcak, The Cutting Room’s Digital Pattern Maker and instructor for The Cut’s (The Cutting Room’s Fashion Design and Merchandising Academy) Gerber 101, Fashion Design, […]

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